Micro Entrepreneurship

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Learning the ropes from employee to entrepreneur

John Gokongwei’s Nine Rules of Success

  1. Change is inevitable and flexibility is the key.
  2. Personal stakes in the company encourage everyone to work hard.
  3. Mistakes and disappointments are inevitable.
  4. Good brand building equals reputation.
  5. Family support is crucial.
  6. Never lose sleep thinking of business risks.
  7. Pausing to recharge brings new vigor.
  8. Reading and traveling enrich one’s mind.
  9. Philanthropy is a personal satisfaction.

Source:  Chapter 20 of the book “The Path Of Entrepreneurship”

Entrepreneurship, Globalization And Becoming A Great Nation

This piece is originally posted at Universal Rubina blog. Value adding and inspiring!

Before I begin, I want to say please bear with me, an 81-year-old man who just flew in from San Francisco 36 hours ago and is still suffering from jet lag. However, I hope I will be able to say what you want to hear…

Ladies and gentlemen, good evening. Thank you very much for having me here tonight to open the Ad Congress. I know how important this event is for our marketing and advertising colleagues. My people get very excited and go into a panic, every other year, at this time.

I would like to talk about my life, entrepreneurship, and globalization. I would like to talk about how we can become a great nation.

You may wonder how one is connected to the other, but I promise that, as there is truth in advertising, the connection will come.

Let me begin with a story I have told many times. My own.

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