Newbie Entrepreneur

If you are a micro entrepreneur like me,  juggling daytime work with that of my (side) business, you know we don’t have the luxury of time. Thus, we have to prioritize and focus on the business that will give us the most return, B2B or B2C?

For the benefit of the non-marketing people in the house, B2B pertains to business to business model while B2C is business to customer.

My side business is 3 fold, [1] online marketing and selling of  moringa (malunggay) health products, and [2] do consultancy for e-marketing and [3] facilitate training programs for companies. The 1st one is B2C, while the last 2 is B2B.

Obviously, what gives me the most returns is B2B. Thus, my energy and available time is focus there. It does not mean, however, that I allow my online selling die a natural death. If time permits, I also attend to the demands of B2C, or I ask my wife to handle it.

In some situation, B2C generates more revenue than B2B, totally the opposite of mine, thus, other micro entrepreneurs have different priority.

There is no hard and fast rule in doing business, the key is efficient in the use of the available time.

Something to think about as we welcome 2010